by Neil Mathweg | Nov 21, 2016 | Podcast
Do you have a growth mindset? You may think you do but really don’t. We all come into life with a certain way of looking at the world. We have a certain perspective about whether or not we – as an individual – are able to change things, make things better, or get better ourselves. Some people get stuck in their pessimism, they see the obstacles or difficulties as being too large for them to overcome. People like that (and I hope I’m not talking about you) are not able to develop personally or grow as a businessman or businesswoman. They simply can’t. Not because they are unable, but because they THINK they are unable. This is not some stupid mind-trick or positive thinking schtick I’m talking about here, it’s reality. I hope you listen so you can learn how to do the hard but important work of assessing whether you have a growth mindset or a fixed mindset.
A fixed mindset is easy to come by. A growth mindset requires constant attention.
We all tend toward pessimism and discouragement. It’s part of the human condition. We see the negative things going on around us and naturally feel fear, doubt, insecurity, and resistance. We come by that kind of thinking easily and it can leave you feeling like (and believing) you are a victim with little power over your circumstances. But it’s a lie. You DO have the power to overcome the obstacles in your life. You’ve been CREATED with that ability. But it doesn’t come naturally, it’s something you have to develop and nurture. On this episode, I’m touching the tip of the iceberg about what it means to develop a growth oriented mindset, so if you want to start the long, hard, but totally rewarding journey of becoming a can-do/will-do person – and see your life change as a result – this episode is for you.
You know what might help you? You need to get good and angry!
There’s nothing that steams me more than seeing myself caving in – to something that I should have resisted and overcome. I hate feeling like a victim and I hate it, even more, when I give in to my own tendency toward LETTING myself be a victim. You know what helps me when that happens? I get angry. I get good and mad – not at myself but at the thing that is trying to conquer me. I view it as an enemy who’s coming to take my soul – and I go to war. That may sound a bit dramatic to you but it’s that kind of aggressive growth mindset that enables me to believe in myself more than I believe in the power of the problem I’m facing. It’s that kind of mindset that empowers me to be an overcomer even in the toughest situations. So let me ask you, when are you going to get angry enough that you start doing something about the way your life and real estate career are going, and make a change?
You are NOT a timid person. Really, you aren’t. So stop acting like it.
You may not be an extrovert but that doesn’t mean you have to be timid. Timidity is based in fear, it’s based on insecurity and lack of confidence. And while it’s true that each of us is on a journey and may fall at different places on the confidence continuum at any given time, none of us is designed to stay at the lower end of the scale. We are made to uniquely express and demonstrate who we’ve been created to be for the good of those around us – and to do it confidently. That’s why you need to start believing that the timidity you feel is a distorted picture of who you really are. It’s a feeling, not a fact and it’s time you stopped acting on it. It’s time you started conquering your world rather than allowing it to conquer you. This episode is all about becoming a conqueror. Are you ready for the challenge?
Excuse me, your mindset is showing.
Here’s an assignment for you. Take an hour out of your day and go to a mall or coffee shop. Grab yourself a drink, sit down, and watch people. Don’t just watch WHAT they are doing but watch HOW they are doing it. What you’ll find is that everyone you meet demonstrates their mindset through their demeanor and actions. You’ll see people who are confident, who believe that they are able to accomplish great things (these people have a growth mindset) and you’ll see people who are reserved, uncertain, and even lazy in the way they go through life (those are the ones who have more of a fixed mindset). Then you need to do one more thing. Go out to your car, get in, and look at yourself in the mirror. Out of those two types of people you observed, which are you? I’m chatting about fixed mindsets VS growth mindsets on this episode. I really believe that understanding this issue could explode your real estate business. Are you ready for it?
Outline of this great episode
- [0:01] Fixed mindset VS growth mindset and why I might need to take back some things I’ve said. 🙂
- [4:00] The things that contributed to me rethinking some things and recording this episode.
- [9:00] Why a growth mindset is so powerful and needed.
- [14:50] The momentum that comes from developing a growth mindset.
Resources & Links mentioned in this episode
Our sponsor: www.KnightBarry.com
Episode 47 (my thoughts about self awareness)
BOOK: Mindset by Carol Dweck
Text “OJ Notes” to “44222” to get the show notes for this episode
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by Neil Mathweg | Feb 8, 2016 | Podcast
Hey, welcome back to Onion Juice. I’m Neil Mathweg, your host, REALTOR, and fellow entrepreneur. I’m here to help you increase your business and maximize your life as a REALTOR. Today I’ve got something very special to share with you, something that has changed the way I think about the services I offer my clients and the way I approach Real Estate sales overall. It takes the form of 15 questions I have learned that I ask my potential clients when we sit down during a listing appointment. I’m convinced this is THE way to do a listing appointment for maximum effectiveness, and my hope is that what’s on this episode of the podcast will empower you to be more effective and get more listings for yourself as well.
Why curiosity is key in dealing with your Real Estate clients.
When you walk into a potential client’s home, what’s on your mind? What expectations do you have? What do you foresee the appointment being like? If we’re honest, we have to admit that none of us really know the answers to those questions. Why? Because every client, every seller is different than the one before. THEY bring things to the table and the listing and sales process that are unique to their situation. That’s why in order to be the most effective Real Estate Agent you can be, you have got to be curious: about them, their situation, their home, their history; it all goes together. On this episode I’m going to walk you through how I channel that curiosity into my listing appointments to not only get more listings but to position the entire process for greater success.
The first thing you HAVE to do at your listing appointment.
When you arrive at a potential client’s home for the listing appointment, do you know what you should do first? It’s not a tour of the house. It’s not a conversation about the weather. The first thing you want to do is have a relaxed conversation sitting around the kitchen table. That enables you to set the tone for the conversation as a relaxed, relational one, an environment where they feel at ease and see you as a real person, just like them. Then…. you pull out your secret weapon: questions. Find out what questions to ask and how to ask them, on this episode.
Why questions are the power behind a successful listing appointment.
As a REALTOR, one of your biggest goals is to understand your sellers, to know what they think, feel, and expect regarding the listing and sales process. Why are those such big goals? Because when you know those things you know how to meet their expectations and even surpass them. You know how to make them a happy client who is likely to refer others to you in the future. You know how to make the experience a positive and powerful one for them. Questions show them you care, that you want to help them accomplish their goals, and that you want to serve them in the best way possible. On this episode of Onion Juice, I’m going to give you the exact question I use in every listing appointment and give you the opportunity to download a hard copy of those questions so you can learn them for yourself.
Make sure you’re listening, not carrying on a dialogue.
At your listing appointment you don’t want to talk WITH your clients, you want to listen TO them. There’s a big difference. When you’re listening TO them, you are letting them talk. That enables you to hear their concerns, fears, wants, wishes, expectations, and even their disappointments from their past experiences with REALTORs. That empowers you to know what the potential pitfalls will be in the relationship and how you can avoid them. It also positions you to serve them in the best possible way. It’s your responsibility to make sure you know what your clients expect and need, and the only way you can find out is by listening TO them. On this episode I’m going to teach you how to keep your mouth shut and listen… and ramp up your listings at the same time.
Outline of this great episode
- [0:29] Neil’s introduction to this episode on listing appointment breakthroughs.
- [1:40] How you can get my listing process sent to you, step by step.
- [3:42] How to turn the listing appointment upside down for more effectiveness.
- [4:27] Neil’s process for setting up the listing appointment and getting the listing.
- [5:10] Why you want to sit at the kitchen table and talk with the seller first.
- [6:00] The questions you should ask the seller (get these sent to you, see below).
- [13:00] The ice cream sundae approach to your questions.
- [14:45] Clarifying the seller’s role in the listing process and sale.
- [16:00] The question that STICKS with your clients and empowers the listing process.
- [17:46] Keeping the questions as a “listening” exercise, not a dialogue.
- [18:43] Preview of next week’s episode: it’s all about Snapchat.
Resources & Links mentioned in this episode
Last week’s episode: Curiosity to Build Your Business
www.Snapchat.com
If you want my step by step listing process, text “Listing” to “44222”
Today’s sponsor: Knight Barry Title: www.KnightBarry.com
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by Neil Mathweg | Jan 25, 2016 | Podcast
It’s great to have you landing on this show notes page for episode 19: “Why YOU need to play a game nobody else is playing!” I’m Neil, and I’m humbled to have you along on this movement to change the status quo of the Real Estate industry. So, what’s this all about, playing games that nobody else is playing? It really means finding an opportunity that you can capitalize on that your competitors have not caught onto – yet. Do you see what I’m saying? They WILL find it in time. But if you can find it first and establish yourself there, you’ve got the high ground. On this episode I’m going to talk about how you can do that by building a “media company” that also sells Real Estate, and other ways as well.
It’s a busy world out there in Real Estate circles.
You know what I’m talking about. Zillow. REATLOR.com Those sites are FLOODED with REATLORs who are trying to break through the noise so they can be noticed. But think about that for a second… if you’re in a noisy room and are trying to be heard, what do you have to do? You have to talk louder – and louder – and LOUDER until somebody hears you. When it comes to doing that in a business or sales context, that’s what turns people off these days. What can you do instead? Find the playgrounds that your competition is not in. Find the places you can be the expert relatively easily and BECOME that expert. I’m going to give some examples of how you can do that, on this episode of Onion Juice.
A great example of niching-down to find a great opportunity.
I’ve been playing around with a new social media platform lately: it’s Snapchat. You may not have even heard about it yet, and that’s EXACTLY why I’m excited about it. I’ve only been on Snapchat for a short time and I’m already getting some significant leverage there as a Real Estate expert. Why? Because there aren’t many other REATLORs on the platform yet. I’m staking a claim for myself, and it’s fairly easy to do. This podcast is the same way. There may be lots of Real Estate Agents doing podcasts, but not nearly as many as there are on Zillow or all those other places. That’s part of what I believe is contributing to the success of Onion Juice. I’m going to give you some encouragement to create your own version of an unused playground, on this episode.
The “fun” you can find in playing in unique spots that others haven’t discovered.
I’m having so much fun doing this podcast thing. I didn’t have a clue about how to do it well when I first started but the learning has been a blast. That’s what happens when you step into a new area with a sense of wonder, excitement, and eagerness to discover some new turf where you can plant your flag. Creativity comes alive. Vision gets clear. Excitement and fun come back to your business. You can grind it out day after day making calls and setting appointments. That’s great for what it is. But sometimes the change you make by forging ahead into new territory is what gives you the spark to try some new things that could open new doors of possibility. Listen in to this episode to find some ways you can do that.
What if you’re not the “type” to build your own media company (like I’m doing).
You know, it’s entirely possible that you don’t see yourself as the creative or “media” type. If we were sitting across a cup of coffee from each other I might argue with you about that, but for now, I’ll admit it’s entirely possible. What do you do then? You know, you don’t have to build a media company that happens to sell Real Estate. You can break new ground in other ways. Look around you and notice: what are the places where your colleagues are NOT active. Is there a way you can slip into that niche or community and begin to establish a presence? Is there a way you could build relationships there as the “go to guy” when it comes to Real Estate? I’m sure there is, if you just start looking. I’ve got a section at the end of today’s show especially for you, to challenge you to find that place and get busy.
Outline of this great episode
- [0:24] My introduction to this episode and my thanks to all of YOU!
- [1:21] A potential sponsor for the podcast and some perks it might provide.
- [2:38] Would you do me the favor of rating and reviewing the show on iTunes?
- [3:33] What is the benefit of starting your own podcast show as a REATLOR?
- [4:55] It’s about leveraging new opportunities that few others see.
- [7:19] The fun behind media and how it leverages your business opportunities.
- [8:53] How long to “try it” before throwing in the towel, and giving up too soon.
- [10:58] How you can play where nobody else is playing even if you don’t think being a “media company” is for you: Find places where there are few other REATLORs.
- [13:04] How this relates to your advertising: the kind you do and the places you do it.
- [13:54] If you want to know how to make your message “pop” give me a shout (NeilMathweg (at) gmail)
Resources & Links mentioned in this episode
Give me a shout for help getting your adverts to “POP” – NeilMathweg(at)gmail(dot)com
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by Neil Mathweg | Jan 18, 2016 | Podcast
Welcome back to Onion Juice, the show FOR Realtors by a realtor, to help you build your own media empire that can drive your business forward. I’m Neil Mathweg and I invite you to come on this journey with me. It’s a journey of discovering how the new, media soaked world we live in can be used to position us in a place that our real estate businesses can thrive. This one is all about becoming TOP OF MIND with those you’re trying to serve. When they think of real estate, or buying a home, you want them to think of you. On this episode, I’m going to discuss a few of the ways you can do that using the tools that are available.
Where are your “wanna be” clients focusing their attention already?
As you work toward the creation of your media platform, whatever it may be, you want to think of one thing before everything else. Where are your potential clients focusing their attention? Gone are the days when people rush to their mailbox every evening, excited to see what’s there. What’s replaced it? You got it – their smart phone – and it’s not just at the end of the day, it’s all day long. Next time you’re in a public place, just look around to see how many people are checking their email, checking out a blog, or watching a video. THAT is where you want to be. Let’s talk a bit about what that could look like and how you can leverage the opportunities, on this episode.
Becoming TOP OF MIND is not only about posting, it’s about ENGAGEMENT.
If you’re only blasting out information, you’ll just be doing what everyone else is doing. Seth Godin calls that “interruption marketing” – where you’re relying on interrupting people’s day to try and get them to pay attention to you. It IS important to get people’s attention, obviously, but you want to do it in a way that pulls them into ENGAGEMENT. What does that mean? Basically, it’s starting a conversation, an interaction, a relationship that you can build on. How do you do that? Listen in as I share my thoughts on the subject.
If ENGAGEMENT is the goal, then SOCIAL is the tool to get you there.
Think about the term “social media.” It’s intended to be an online or digital space where you can be SOCIAL with other real people (go figure). That is EXACTLY where you want to be in order to engage with the potential clients you’re trying to find. You’ll get their attention not only by what you share (posts, images, podcasts, etc.) but also through HOW YOU ENGAGE with them. When you some across as a real person (and you ARE a real person, aren’t you?), then you’re going to be much more successful at getting people to feel that they know, like, and trust you, which leads to lots and lots of good things for you and your business. Find out the social approaches I recommend by listening.
What if you don’t feel like you’re good at PUBLIC stuff like this?
I’m not one of those guys who believes that everyone could or should be doing a podcast (though I am convinced that more people can do a podcast than believe they can). I know that it simply isn’t a fit for some people. But you can still create things that ENGAGE with potential clients and get you that know, like, trust factor that will move your business forward. On this episode I’ve got a handful of suggestions for how you can reach out and engage with people without having to be the “star of the show” like a podcast or Youtube channel might require.
Outline of this great episode
- [0:24] My welcome to you and a preview of this episode.
- [0:53] The biggest challenge of creating a podcast that doesn’t create engagement.
- [1:54] The categories of shows you could consider.
- [2:55] Podcast shows that are perfect for social media.
- [4:18] The benefits of creating a social focused show.
- [5:07] The power of being top of mind.
- [7:32] Where is the attention of your potential clients today?
- [9:00] Using life events to attract the attention you need.
- [10:20] What if you don’t feel you’re good enough to create your own podcast platform?
- [15:26] How you can get in touch with me!
Resources & Links mentioned in this episode
Follow Neil on:
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Periscope (search for @NeilMathweg)
SnapChat: NeilMathweg
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by Neil Mathweg | Jan 11, 2016 | Podcast
Last week I spoke about a social media plan… and the fact that you as a Realtor have GOT to create one. But when I said that, I said that it requires that you create a Media Plan as well. What’s a media plan? It’s a strategy for producing media, of some kind, that you can use to position yourself as THE go-to expert in your niche (real estate). This can be a very powerful thing for you, especially in your local area. On this episode I’m going to show you how I’m doing that and share some plans for a future show I’m going to create to leverage media to my advantage in a powerful way.
Why creating a show is beginning conversations you wouldn’t normally have.
Think about the conversation that happens around the water cooler at the office. It’s often laced with conversation about media – television shows, memes from Facebook, videos seen on Youtube. What if YOU were one of those media channels. What if YOU had the position in your market that people were talking about you around the water cooler. You may not think it’s possible, but the tools at your disposal today make it totally possible. I’m going to walk you through some ideas of how you can pull it off, and reveal what I’m doing behind the scenes to grab the attention of my local market, all on this episode of Onion Juice.
Start out with the end in mind: What’s the purpose for your show?
If you want to leverage the power of media to move your Real Estate business forward, then you’ve got to know where you’re headed. No podcast or video show is going to be successful if you don’t give it a little bit of thought on the front end. You’ve got to know what it is you want out of the show and how you’re going to get it. Is it only to get clients? Is it to provide value to people to position yourself as an expert? Is it to welcome new residents to your community or to reach people who are thinking of coming to your city? Let’s talk about what your end goal might be, on this episode of Onion Juice.
There are so many types of shows you could produce.
I think that you are talented enough, smart enough, and knowledgeable enough about your Real Estate market and your city, to put together a show that is truly helpful to people considering a move to your fair town. But you’ve got to decide what format or approach you want to take. Is it going to be purely Real Estate focused? Is it going to be entertainment based? Is it going to be aimed at a specific niche, like moms, or athletes, or fitness people, or foodies? There are so many options and every one can be leveraged to bring exposure to your Real Estate business. Find out how you can do it on this episode of Onion Juice.
My next media project: Backseat Driver
On this episode of Onion Juice I’m going to share my next project with you, a podcast/video show that I’m going to produce to entertain and serve people who are interested in moving to Madison, Wisconsin (where I live). It’s going to have a lot of interesting content and a smattering of my own promotional stuff – and it’s going to be FULL OF VALUE in every episode. My goal is to get regular listeners/watcher, not just one time folks. That way I become the household name when it comes to Real Estate in Madison, and I KNOW I’m going to gain more clients as a result. I’ll give you a step by step of what I’m going to do on this new show, so be sure to listen.
Outline of this great episode
- [0:24] My welcome and introduction to this episode.
- [2:40] Why SnapChat is something that’s getting my attention.
- [4:37] I want to encourage you to do a show (podcast or video).
- [6:30] What’s the PURPOSE of your show? You’ve got to have a plan.
- [9:00] Ideas for the types of shows you can do.
- [14:04] Why an entertainment factor is important and attractive!
- [17:53] My upcoming podcast episode that I’m going to launch in 2016.
- [22:50] How you can get in touch with me.
- [24:00] Why I’m enjoying SnapChat lately.
Resources & Links mentioned in this episode
Connect with me on SnapChat: NeilMathweg
Follow me on Periscope: @NeilMathweg – 4PM on Tuesdays
onionjuicepodast (at) gmail (dot) com
Follow Neil on:
Instagram
Facebook
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Periscope (search for @NeilMathweg)
SnapChat: NeilMathweg
Leave a rating and review on iTunes
Do you have a growth mindset? You may think you do but really don’t. We all come into life with a certain way of looking at the world. We have a certain perspective about whether or not we – as an individual – are able to change things, make things better, or get better ourselves. Some people get stuck in their pessimism, they see the obstacles or difficulties as being too large for them to overcome. People like that (and I hope I’m not talking about you) are not able to develop personally or grow as a businessman or businesswoman. They simply can’t. Not because they are unable, but because they THINK they are unable. This is not some stupid mind-trick or positive thinking schtick I’m talking about here, it’s reality. I hope you listen so you can learn how to do the hard but important work of assessing whether you have a growth mindset or a fixed mindset.
