Why Real Estate Agents Should Be Vulnerable

Why Real Estate Agents Should Be Vulnerable

Do you struggle with being vulnerable in the content you create/document?

After my talk at Social Media Breakfast, I was talking with an attendee who was struggling to get started with creating content.

She has a lot of knowledge to share with the world, but she would have to include the stories of struggle in order to share the lessons. She has some corporate limitations to respect her employer, but beyond that, all other limitations are solely coming from her own limiting beliefs. Fears that are preventing her from breaking out of her shell.

She is afraid of being vulnerable (who isn’t?) and she admired my ability to do that. She asked how I did it and wondered how she could do the same.

I got thinking of what I shared with her and I thought it might be something others need to hear as well.

Here was my reply…

To remove the limiting beliefs you have, I need you to believe that your imperfections won’t push people away. Instead, it will draw your audience closer to you.

Simply put, PEOPLE CAN’T RELATE TO YOUR PERFECTION. So the more perfect you are the less connected your audience will be with you.

Once you believe that, you’ll come to this place where transparency and vulnerability help so many people around you, that you’ll forget that you’re even being vulnerable because all you want to do is help others.

Transparency is scary, no doubt. But when you encourage someone from your transparency you will see people flourish. And when you see others flourishing, you’ll want to see over and over again.

Seeing people flourish is like seeing a beautiful flower come from this tiny little seed. You’ll want to plant more and more seeds. You’ll want to see more and more flourish.

What else would you add to encourage someone to share their lessons even when it requires you to be vulnerable?

Real Estate Agents: 3 Ways To Get Unstuck

Real Estate Agents: 3 Ways To Get Unstuck

Is your real estate business stuck? If you’ve tried all kinds of things without success, I have the solution for you.

Learn how to identify what’s holding you back from a successful real estate career. Do these 3 simple things to breakthrough and get unstuck.

  1. Declutter your business. Trying too many new things month after month just makes things confusing. Focus on what’s actually driving your business. You can make it “look pretty” later. Avoid getting distracted by “shiny object syndrome.” 
  2. Get back to the basics. Keep it simple. Before you focus on more complex strategies, make sure you’ve got a good handle on the basics — what you KNOW will work. 
  3. Focus on your chase pillar. It’s something that can give you transactions right away. There’s a reason it’s early in the Agent Rise steps! It drives your business and gets things going for you. 

The three pillars in the Agent Rise Steps are your Sphere of Influence, the Chase, and Attraction. The Sphere of Influence pillar takes some time to grow, but could eventually lead to 80% of your business. If you’re not careful, the Attraction pillar will become a distraction. Remember, don’t neglect the Chase.

If you don’t Chase, you’ll get stuck! 

Real Estate Agents: 5 Steps To Breakthrough

Real Estate Agents: 5 Steps To Breakthrough

If you’re just getting started in real estate or feel like quitting, focus on these five most important steps first. If you do, you’ll be on your way to becoming the rookie agent of the year. You’ll get unstuck. You’ll be part of the 13% of agents who succeed!

Too many agents waste time on the wrong tasks. I’m this video we teach you to not waste your time making your real estate business look good before your business is actually driving forward and getting results. You can make it look pretty later!

Do these five steps and you’ll find the clarity you need to get results.

  1. Build a database of around 100. And don’t worry about a flashy CRM to organize them right now. Keep it super simple.
  2. Send an announcement letter. Let people know you need their support. Be vulnerable. People can’t relate to your perfection.
  3. Mail to your database monthly — snail mail! You’ll stay top-of-mind. When they need a REALTOR, they’ll think of you!
  4. Pick a chase pillar. This is the most important step. Open houses, FSBOs, expired listings, Facebook marketing. Pick something and do it!
  5. MatchMake. Do this an hour every day to convert the leads you get from your chase pillar.

There are 5 more steps to do after you work on these. For a complete list CLICK HERE.

Want more tips, expert interviews, and real-life stories? Join the Agent Rise community at our free Facebook Group – CLICK HERE.

Schedule a free 30-minute breakthrough call with Neil at CLICK HERE


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